Growth Marketing Strategy Done Right.

Whether you need to launch a product for the first time or scale your business, we provide you with a clear roadmap to hit your north star metric.

Scattered Effort Kills Startups...

90% of startups fail because they don’t have a clear Growth Strategy.

We helped 114+ companies to create a growth marketing plan that builds trust, creates quality leads and achieves revenue goals.

"Working with Urban Monks has been transformative"

"When it comes to agencies our experiences have not always been very positive. However, working with Urbanmonks and with Nelio has been transformative."

Stevi Lowmass, Founder & CEO at Camel Soap Factory

How do we fix this?

Actionable Roadmap

A roadmap of your growth. It's a 3-6 month plan that gives you a clear path and initiatives to build your funnel and scale your acquisitions.

Go-To Market Campaign

That understands your audience deepest needs and leverages your user journey to provide you with the maximum amount of conversions.

Growth Calendar

A 3-6 month growth calendar that tells you exactly what actions to take and when to take them.

Success Stories

"We really enjoyed the process of uncovering unique elements in our brand and positioning. Nelio has the ability to dig deeper and uncover insights that might not be obvious."

Haseeb Ahmed Co-Founder, Nexopay

"What really differentiates their work, is how deep they went in trying to understand our challenges and providing solutions that were both technical and creative."

Ramzi Khleif GM, StashAway

"Working with UrbanMonks has been transformative. We implemented our growth program and gained deep insights on how to build a customer-centric brand."

Stevi Lowmass Founder & CEO, The Camel Soap Factory

"Nelio has a unique ability to get right to the point of opportunity while finding angles to disrupt the consumer market".

Scott Leder Founder, VOLTA

"In only 5 weeks we had a clear understanding on who to target, which channels to use and how to reach them. It would take any company 6 months before getting there. Quite impressive!"

Abdallah Abu-Sheikh CEO, Rizek

"Nelio's approach is out of the box and can make anything, literally anything stand out... even laundry!"

Rami Shaar CEO, Washmen

"At Kwara, Nelio added value by spotting the right growth opportunities, executing a relevant growth strategy and up-skilling the team in a very short amount of time."

Cynthia Wandia Co-founder & CEO, Kwara.com

"UrbanMonks transformed my business. Literally. Nelio and his team tackled our Growth with a very specific approach both technical, creative, strategic and extremely data-driven."

Astrid Unwalla Founder & CEO, NOOD

    What's in our Growth Strategy!

    Our strategy defines the next 6 months of your startup's growth marketing initiatives in a way that boosts success and scalability.

    Industry Niche Contextual Analysis

    Growth Channels Analysis

    In-depth Actionable Frameworks

    Growth Activation Calendar

    Go-To Market Campaign Strategy

    Marketing Campaign Theme Concept

    Touchpoints Audit Contextual Analysis

    Growth Funnel Visualisation

    How It Works

    Week 1-2

    4 to 5 live calls to interview you on everything we need to know to go to the next phase.

    Week 3

    On week 3 the UM team will work on the information gathered in the live calls. 

    Week 4-5

    This is when the magic happens. We will create a Growth Marketing Strategy.

    Week 6

    We will send you a presentation with your strategy and arrange a call to walk you through it.

    Our Blog

    How Startups Can Still Win Against Advertisers With Bigger Budgets in 2021

    How Startups Can Still Win Against Advertisers With Bigger Budgets in 2021

    Operating in the B2C space is not an easy feat when you are starting out. It’s hard to create awareness and it’s even harder to stand out against giant advertisers. So, can startups compete in crowded channels like Instagram or Facebook? How most Ads Platforms work in 2021 Let’s take the Instagram advertising algorithm for […]

    How To Master The Ebb And Flow Of A Hyper Growth Startup

    How To Master The Ebb And Flow Of A Hyper Growth Startup

    Every hyper growth can be dizzying, disorienting, and takes an immense amount of innovation and talent. What a couple of weeks it’s been for the ride-hailing industry. In March, Uber announced its US$3.1 billion acquisition of Careem, an enormous success not only for the two companies, but the region as a whole. The deal is the […]

    Five Tips For Your Business To Ride The Tsunami Caused By The COVID-19 Crisis

    Five Tips For Your Business To Ride The Tsunami Caused By The COVID-19 Crisis

    WeBusinesses are bracing for impact: some will get wiped out, some will have the surf of their lifetime. Like riding a wave, it all comes down to how you catch it- or in this case, how it catches you. “We’re safe. It won’t happen to us.” When I first heard about the coronavirus, I was […]

    FAQ

    Although we could try to speed up the process we can’t guarantee it and we don’t suggest it. This is because the quality of the final product could be affected and we don’t deliver low quality, quickly made Growth Strategies.

    Our work is done entirely remotely, so you don’t need to be in any particular geographic area to work with the UrbanMonks team. We’re based in Dubai, UAE, but our team is spread all over the world, mainly in Spain, USA and India.

    As a final result of our collaboration you will receive a presentation with a 3 to 6 months plan to grow your venture. You can see an example here.

    We don’t do the execution of the Growth Strategy Plan. We do have a department dedicated to the execution of certain operations which is calle, wait for it… UM Growth Ops. If you wish to learn more about Growth Ops you can contact us using the contact form at the bottom of this page.

    During our calls we will ask you to provide answers about your market context, competitors, buyer personas, business goals, your founding story, mission and values and a lot more. We will also ask you questions to help ourselves understand your business and your goals as deeply as possible. We like to run these workshop like a meaningful yet informal chat.

    If your company is still a start up then at least one of the founders should be present at the workshop. Also anyone from your marketing team is welcome, although we try to keep these virtual gatherings small to keep them agile, so we will ask you not to exceed the 3 people threshold.

    The strategy will be developed taking your capacity into consideration, you could execute part of it by yourself if you’re confident in your marketing skills and are familiar with social media platforms, Google etc. Although you will need to rely on more people to have the plan done properly, so if you don’t have a marketing team you could consider to outsource at least part of the execution.

    This really depends on the type of product you’re hitting the market with and your capacity for executing the strategy internally. The minimum would be 3 months.

    Got questions? Wanna know more?
    You know what to do!

    Contact Us

    "Working with Urban Monks has been transformative"

    "When it comes to agencies our experiences have not always been very positive. However, working with Urbanmonks and with Nelio has been transformative."

    Stevi Lowmass, Founder & CEO at Camel Soap Factory

    ©Urban Monks